Tag Archives: SEO & Search Engines

Kristina the Mountain Goat

Posted on11. Jan, 2008 by Andrew Watson.

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This is a little friday fun for a colleague at work. To try and get a further understanding of search engine optimisation, she asked if it was possible to optimise a page to appear highly in the search engines for any phrase? So what phrase did she want me to try… Kristina the Mountain Goat… [...]

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Google updates its index at the speed of light…

Posted on21. Oct, 2007 by Andrew Watson.

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Well almost… but wow… is it me or has Google come leaps and bounds in the past 12-18 months.�After the floatation I wondered where they would go next, and whether they would be distracted from the primary task ‘indexing the worlds content’. Clearly not… they are pushing the game further and further. Having done some [...]

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RSS Feeds – What Are They? Are They Useful?

Posted on15. Jul, 2007 by Andrew Watson.

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RSS is a family of Web feed formats used to publish frequently updated works – such as blog entries, news headlines, audio, and video – in a standardized format.   Are they Useful? If you publish frequent news updates, podcasts, video casts etc they RSS provides a useful and easy method of informing users of [...]

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Latent Semantic Indexing (LSI)

Posted on31. Mar, 2007 by Andrew Watson.

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Latent Semantic Indexing (LSI) – ok I can hear you now – what the heck is that ?!? Semantic indexing is getting more and more important to search engines, and in influencing your search engine rankings? What is semantic indexing? Semantic indexing means that search engines try to associate certain terms with concepts when indexing web [...]

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Search Engine Optimisation #Part 1

Posted on31. Jan, 2006 by Andrew Watson.

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Over the years I have found that many colleagues and acquaintances, have often heard of the phrase ‘search engine optimisation’ or the acronym ’SEO’, but often have very little understanding of either. This is where I hope my blog will come into its own, allowing me to  to explain what I have learnt over the years in terms [...]

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